Building the company

“Success is moving from failure to failure without losing enthusiasm.”

Starting a business is not an art. It is a craft but even with a simple craft, it is easy to make mistakes that are difficult to correct afterwards. We would like to protect you from these mistakes. 

Starting point “Reason Why”

At the beginning you should be clear on what you actually want:

  • Why do I want to start a company?
  • What is my vision? 
  • What kind of company do I want to found? 
  • Where should it be in 5 years?
  • What is necessary to realize it?

These are at first sight very simple questions, but in practice they are not so easy to answer and often require a longer development process – long before the actual foundation.


Building your company’s foundation is not rocket science but already choosing the wrong legal entity can later lead to big and also expensive problems. From the beginning, you should consider these questions: 

  • What legal and notarial support do I need?
  • Which legal entity should I choose?
  • Do I have the necessary IP or can I build it?
  • What is founder vesting and why is it important?
  • What is a data room and why should I set it up from the beginning?
  • Do I need regular reporting? How can I structure the reporting? Which purposes should it fulfil?
  • How often do I have to call a shareholders’ meeting? How do I conduct them?

For this purposes, it is advisable to work with an experienced lawyer from the very beginning. Even if it financially hurts, you should never try to save on the legal side because it usually becomes more expensive in the end.


“Individuals don’t build great companies, teams do.” Mark Suster, GRP Partners.

The team of founders is the heart of every start-up and is the decisive factor for success. We can support you with:

  • Building the team
  • Defining the organizational structure, tasks and responsibilities
  • Establishing an option pool and a vesting agreement
  • Standardizing employment contracts
  • Creating the application and hiring process